http://www.marketingwithmeaning.com/2008/12/31/the-gift-of-regifting/ The New Imperative to Add Value to Customers' Lives Thu, 18 Mar 2010 15:50:05 -0400 http://wordpress.org/?v=2.8.6 hourly 1 http://www.marketingwithmeaning.com/2008/12/31/the-gift-of-regifting/comment-page-1/#comment-177 Charles Sipe Thu, 01 Jan 2009 10:53:53 +0000 http://www.marketingwithmeaning.com/?p=221#comment-177 Yeah, this is a clever idea by UPS and I will probably spread the word about it. I checked out the site and it is a fun site to play around with, although its traffic numbers seem pretty low according to Compete's figures. It didn't seem to catch on like other viral interactive holiday memes like Elf Yourself, but I still think it is worth doing and will build goodwill for the brand for those who do visit. Yeah, this is a clever idea by UPS and I will probably spread the word about it. I checked out the site and it is a fun site to play around with, although its traffic numbers seem pretty low according to Compete’s figures. It didn’t seem to catch on like other viral interactive holiday memes like Elf Yourself, but I still think it is worth doing and will build goodwill for the brand for those who do visit.

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