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	<title>Comments on: Book Review: &#8216;It&#8217;s Not What You Sell, It&#8217;s What You Stand For&#8217;</title>
	<atom:link href="http://www.marketingwithmeaning.com/2009/07/29/book-review-its-not-what-you-sell-its-what-you-stand-for/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.marketingwithmeaning.com/2009/07/29/book-review-its-not-what-you-sell-its-what-you-stand-for/</link>
	<description>The New Imperative to Add Value to Customers&#039; Lives</description>
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		<title>By: Haley Rushing</title>
		<link>http://www.marketingwithmeaning.com/2009/07/29/book-review-its-not-what-you-sell-its-what-you-stand-for/comment-page-1/#comment-379</link>
		<dc:creator>Haley Rushing</dc:creator>
		<pubDate>Wed, 29 Jul 2009 14:56:23 +0000</pubDate>
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		<description>Hi Bob,

Thank you for the glowing endorsement! One of the real joys of this purpose-driven journey has been meeting kindred spirits like yourself.  We were equally impressed with the work that you&#039;re doing to raise the bar in the world of advertising -- elevating it from, as we like to say, an &quot;uninvited guest in people&#039;s lives&quot; to something that is welcomed and &quot;invited&quot; into their lives.  Here&#039;s to helping create a world where great companies can make a difference, make money, and - with a little luck - make history!

All the best
-Haley</description>
		<content:encoded><![CDATA[<p>Hi Bob,</p>
<p>Thank you for the glowing endorsement! One of the real joys of this purpose-driven journey has been meeting kindred spirits like yourself.  We were equally impressed with the work that you&#8217;re doing to raise the bar in the world of advertising &#8212; elevating it from, as we like to say, an &#8220;uninvited guest in people&#8217;s lives&#8221; to something that is welcomed and &#8220;invited&#8221; into their lives.  Here&#8217;s to helping create a world where great companies can make a difference, make money, and &#8211; with a little luck &#8211; make history!</p>
<p>All the best<br />
-Haley</p>
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