The Blog

More Coverage of the Book Launch

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Before I get into the subject of this post, let me say a giant THANK YOU to everyone who participated in our “Hack Day” company project yesterday. I know that we got a little bit over-competitive and probably hit you with too many messages in one day, but the day was a huge success and we owe you many thanks. Next week I promise to share a full wrap-up of the event and results.

The purpose of this post is to share some of the great media coverage that The Next Evolution of Marketing is getting this week. As you can see from the list below, it is getting attention from a wide variety of sources and the response has been outstanding. Check out some of the things that have popped in just in the past 48 hours or so:

So things are off to a great start, as witnessed by the book sticking in the #2,000 ranking on Amazon, and #3 or #4 in Advertising books. My many thanks to the people above for their kind words and actions. It seems as though The Next Evolution of Marketing is well on its way!

3 Responses to “More Coverage of the Book Launch”

  1. Anna Farmery says:

    I loved this book and it was a pleasure to speak to you. I think the practical element of the book was the best…not just theory, not just why or what…but also the how…Well done and good luck

  2. Joe O'Brien says:

    Bob,

    Kudos on a groundbreaking book. It crystalizes what we all inherently know, but rarely do, in a clear and concise manner. However, I must admit the “Hack Day” reduced my excitement. Your company’s efforts on facebook, twitter, LinkedIn, etc. were in many cases exactly the type of interruptive marketing that your book opposes.

    ~Joe O’Brien

  3. Bob says:

    Thanks for the feedback, Joe. Looking back I think some folks got a little bit too caught up in the internal competition to win. And I’ll take the blame for deciding to make this a competition. Thanks for bearing with us in our learning process.

    Bob

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