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	<title>Comments on: My Visit to the VCU Brandcenter</title>
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	<description>The New Imperative to Add Value to Customers&#039; Lives</description>
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		<title>By: Cannes Takeaways Day 1 #canneslions &#8211; Marketing with Meaning</title>
		<link>http://www.marketingwithmeaning.com/2009/11/13/my-visit-to-the-vcu-brandcenter/comment-page-1/#comment-2020</link>
		<dc:creator>Cannes Takeaways Day 1 #canneslions &#8211; Marketing with Meaning</dc:creator>
		<pubDate>Wed, 23 Jun 2010 02:45:13 +0000</pubDate>
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		<description>[...] drinks with my friend Rick Boyko, Director of the VCU Brandcenter (which I wrote about previously here). Rick talked about how we should evolve our craft away from &#8220;advertising&#8221; and all of [...]</description>
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